Protection Strategies

How to Stop AI Scraping

AI companies use automated crawlers to collect training data. While you can't completely prevent scraping, you can take steps to protect your content and establish proof when it happens.

Summary

Summary: Stopping AI scraping entirely is nearly impossible—crawlers can ignore most barriers. However, you can (1) signal your preferences with robots.txt and meta tags, (2) use technical barriers that make scraping harder, (3) establish proof of authorship before publishing, and (4) use invisible watermarks to trace your content. The most reliable protection is proving you created something first.

What This Means

AI Scraping
The automated collection of content from websites by bots operated by AI companies. This content—text, images, videos, code—is used to train machine learning models that can then generate similar content.

The Hard Truth

Technical measures can discourage scraping, but determined actors can circumvent most barriers. The most effective strategy is assuming your content will be scraped and ensuring you have proof of authorship.

Technical Methods

1. robots.txt Directives

Add rules to your robots.txt file to request AI crawlers stay away.

# Block known AI crawlers

User-agent: GPTBot

Disallow: /

User-agent: Google-Extended

Disallow: /

User-agent: anthropic-ai

Disallow: /

User-agent: CCBot

Disallow: /

Limitation: robots.txt is voluntary. Legitimate companies may honor it, but many scrapers ignore it entirely.

2. Meta Tags

Add meta tags to indicate AI training is not permitted.

<!-- Request no AI training -->

<meta name="robots" content="noai">

<meta name="robots" content="noimageai">

Limitation: These are new, non-standard tags. Support is inconsistent.

3. HTTP Headers

Some providers support HTTP headers to signal AI training preferences.

X-Robots-Tag: noai, noimageai

Limitation: Requires server configuration and limited adoption.

What Actually Works

Since you can't fully prevent scraping, focus on what you can control:

Establish proof before publishing

Create a blockchain-timestamped proof with Stelais before sharing your work. If your content is scraped and used, you have verifiable evidence of prior creation.

Apply invisible watermarks

Embed ownership data that persists through modifications. Even if AI-generated content is based on yours, you can trace it back.

Document your creative process

Keep drafts, sketches, and work-in-progress versions. Register multiple stages with Stelais. This chain of proofs is powerful evidence.

Monitor for unauthorized use

Use reverse image search and monitoring tools to find unauthorized copies. Your Stelais proofs support enforcement actions.

What Doesn't Work Well

Visible watermarks

AI can easily remove visible overlays, and they degrade your content quality.

Not publishing online

Impractical for most creators who need online presence for their work.

CAPTCHAs and login walls

Hurt legitimate users more than determined scrapers who can bypass them.

Right-click disable scripts

Trivially bypassed and don't prevent page source access.

Low-resolution previews only

May protect high-res versions but AI can train on low-res too.

How Stelais Approaches This

Stelais takes a pragmatic approach: since you can't stop all scraping, focus on establishing your rights and creating tools for enforcement.

Before You Publish

Create a proof with Stelais. Your content is fingerprinted, timestamped, and anchored to the blockchain—creating undeniable evidence of when you created it.

When You Publish

Your content includes invisible watermarks that travel with it. Even scraped, modified, or AI-processed versions carry your ownership data.

If Infringement Occurs

Your proofs support DMCA takedowns, legal claims, and platform reports. The blockchain evidence is independently verifiable by anyone.

Ready to protect your content?

Join creators who are taking control of their work with blockchain-backed proof of authorship.

Get Started with Stelais